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The Ooni of Ife. Ojaja II National Image Sustainable Agricultural Empowerment Training Scheme in the South West States of Nigeria


His Imperial Majesty, Oba Adeyeye Enitan Ogunwusi .The Ooni of Ife. Ojaja II National Image Sustainable Agricultural Empowerment Training Scheme in the South West States of Nigeria. Is premeditated in line with the Federal Government’s transformation agenda for employment creation, economic empowerment and self–sufficiency, particularly among the youths in all southwest states.

It is themed: “Agriculture Development: Panacea to economic growth and Employment Generation”.

The objectives of the Agripreneurs scheme is to train 3 Million less-privileged in basic agriculture skills, liaise with other youth groups, and solicit their involvement as potential out-growers and satellite agribusinesses.


As Agripreneurs develop expertise in various business operations, they are encouraged and assisted to develop detailed business plans and loan applications for submission to commercial lenders. Departure packages may be arranged for the most promising of these ventures to assist in start-ups and improve their credit-worthiness, depending upon the availability of funds.
These spin-off agribusinesses generate employment and link to out-growers and markets forged by the Agripreneurs, stimulating positive feedback within the larger farming community.

10 million youths enter Africa’s labor market annually. Youth is defined as people between the ages of 15 (exclusive) and 35 (inclusive). By 2020, three of four Africans will be, on the average, 20 years old. The youth unemployment rate in sub-Saharan Africa is about 12 per cent. Only 16 per cent of youths have a ‘wage job’, while 62 per cent work on family farms and 22 per cent in household enterprises. At the USD 2.00/day level, the working poverty rate was about 64 per cent in 2013.

Our organising committee, in full endorsement and partnership with the Federal Institute of Industrial Research (FIRO Consult), Lagos State government, FADAMA II, Small and Medium Enterprises Development Agency (SMEDAN), Agripreneurs, Media Community and Agro Exporters, is dedicated to drill young less-privileged on:-
1. Cassava Flour Production
2. Rice production
3. Wheat Processing
4. Fish farming
5. Mechanized Garri Production
6. Vegetables
7. Instant Pounded Yam Flour Production
8. Bread and Confectionery Baking (Cassava)
9. Fufu Flour Production from Cassava
10. Edible Mushroom Production
11. Fruit Juice Production from Nigeria Fruits
12. Zobo Drink Production and Preservation
13. Palm Wine Bottling and Preservation
14. Smoked Fish Production
15. Cassava Starch Production
16. Kunu Drink Production and Preservation
17. Plantain Flour Production
18. Cassava Chips Production
19. Black Soap Production among others, with exportation.

To a large extent, the Agripreneurs interns are versed in agricultural production skills, especially those who graduated from Faculties of Agriculture, but they lack realistic training in marketing and entrepreneurship. We have developed a curriculum in agribusiness training that is being formalised into a suite of training materials. The elements of this training fall into nine topics and accompanying subtopics as follows:
1. Agripreneurial perspectives: creativity and innovation, opportunity analysis, team
work and leadership, rural transformation.
2. Developing a business model: creative value, crafting business models, value chain innovations, new experimentation.
3. Discovering the customer: customer segments and archetypes, value propositions, product features.
4. Customer analysis: start-up environment, product fit and refinement, market traction, scaling sales to demand.
5. Commercialisation strategies: value chain positioning, judging commercial potential, commercial due intelligence.

6. Feasibility assessment: industry knowledge, demand conditions, product lifecycle, competitive advantage.
7. Creating a marketing strategy: marketing mix, promotion and placement, pricing and sales forecasting, intellectual property considerations, direct and channels sales.
8. Business plan preparation and case presentation: defining the business plan, authoring the business plan, keys to growth, conveying business propositions.
9. Financing start-ups: early sources of capital, start-up financial issues, identifying investors, legal framework for investment, negotiation with investors.

The template is strategically crafted to usher in the unemployed population back to form, using their energy to build a sophisticated Agribusiness value chain across the Southwest states in Nigeria, thereby creating more job for our youths, feed the nation, produce industry-specific standard raw materials for industries, as well as produce surplus branded Ojaja II agricultural produces for export to strengthen the naira.

The training is scheduled for October 14, 2017, in Osun State, before moving to other Southwest states to usher in the other phase of the project.

Targeted Co-sponsors are:-
– Ogun State Government
– Oyo State Government
– Osun State Government
– Ondo State Government
– Ekiti State Government
– Southwest Legislators
– Southwest Local Government
– Corporate Bodies
– Media communities
– Embassies/High Commissions
– Government bodies
– Development Banks